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MKT630

Market Research

Course DirectorySNHU MKT630 has 2 direct prerequisites and is required by 1 other course.

Graduate · 3 credits

In this course, students will apply project management techniques to plan effective market research. Students will develop skills to design customer journeys that align with customer segment data and business objectives. Additionally, students will confidently recommend customer journey enhancements to drive impactful business results.

Prerequisite Tree

  • MKT500 — Marketing Strategies
  • QSO510 — Quantitative Analysis for Decision Making

Interactive Prerequisite Graph

This Course Is Also a Prerequisite For

Unofficial — For Informational Purposes Only

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