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MKT337

Marketing Research

Course DirectorySNHU MKT337 has 2 direct prerequisites.

Undergraduate · 3 credits

This course compares and contrasts secondary and primary research with emphasis on the latter. Students explore different types of primary research as well as the basic research methods. It focuses primarily on the survey.

Prerequisite Tree

  • MAT240 — Applied Statistics
  • MKT205 — Applied Marketing Strategies

Interactive Prerequisite Graph

React Flow

Unofficial — For Informational Purposes Only

This site is unofficial and is intended for informational purposes only. Course requirements, transfer evaluations, catalog rules, and program requirements can change. Always confirm your academic plan with your SNHU advisor for official guidance.