Campaign Organizing and Mobilization

Course Directory·SNHU POL374 has 1 direct prerequisite.

Undergraduate · 3 credits

This course provides students with opportunities to both investigate successful strategies of historical and contemporary campaigns as well as pragmatically develop their own best practices for campaign leadership and management. The course introduces students to advanced concepts in campaign organizing such as mobilization, volunteer development, voter targeting, technology tools and systems for organizing, grassroots organizing, and messaging, among others.