Marketing Strategies for Not-For-Profit Organizations
Course DirectorySNHU MKT660 has 1 direct prerequisite.
Graduate · 3 credits
In this course, students will explore how marketing strategies support fundraising goals in mission-driven, not-for-profit organizations. Students will analyze donor motivations, ethical storytelling practices, and the role of digital and social media platforms in shaping donor engagement and trust. By developing data-informed campaign strategies and persuasive proposals, students will learn to effectively connect with target audiences and maximize fundraising outcomes.
Prerequisite Tree
- MKT500 — Marketing Strategies
Interactive Prerequisite Graph
Unofficial — For Informational Purposes Only
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