Websites and Search Engine Marketing/ Search Engine Optimization
Course DirectorySNHU MKT635 has no listed prerequisites.
Graduate · 3 credits
In this course, students will analyze website content, usability, and accessibility to optimize traffic and engagement. They will develop ethical strategies for designing websites and implementing both organic and paid SEO and SEM campaigns to meet marketing goals. Additionally, students will learn how to evaluate website and search engine marketing data to measure performance and support business decisions
Prerequisite Tree
No listed prerequisites for this course.
Interactive Prerequisite Graph
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