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MKT315

SEO vs. SEM

Course DirectorySNHU MKT315 has no listed prerequisites and is required by 1 other course.

Undergraduate · 3 credits

Explore Search Engine Optimization (SEO) and Search Engine Marketing (SEM) strategies with a specific focus on understanding the difference between organic and paid leads and traffic. Gain familiarity with web analytics services such as Google Analytics.

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No listed prerequisites for this course.

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This site is unofficial and is intended for informational purposes only. Course requirements, transfer evaluations, catalog rules, and program requirements can change. Always confirm your academic plan with your SNHU advisor for official guidance.