Social Media & Marketing Communications
Course DirectorySNHU MKT265 has no listed prerequisites and is required by 1 other course.
Undergraduate · 3 credits
This course is designed to give students an understanding of the concepts involved in integrated marketing communication (IMC) which includes a focus on social media and the role they play in advertising, public relations, branding, and corporate communication strategies. This course focuses on the planning, research and creative skills needed to reach promotional objectives.
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No listed prerequisites for this course.
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