MKT113
Introduction to Marketing
Course DirectorySNHU MKT113 has no listed prerequisites.
Undergraduate · 3 credits
This course examines the organization's functions for creating, communicating, and delivering value to customers. These functions, designed to meet customers' needs and organizational goals, include marketing research, environmental monitoring, target market selection, product selection, promotion, distribution and pricing.
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No listed prerequisites for this course.
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