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ADV263

Advertising Copy and Design

Course DirectorySNHU ADV263 has no listed prerequisites.

Undergraduate · 3 credits

This course focuses on the creative end of advertising, including the actual presentation of advertisements. Harmony, consistency and effective use of colors, headlines, subheadlines, borders and amplification of the features, as well as advantages and benefits of the product/service, are emphasized. Students will be familiar with the creative competencies and skills needed in the formulation of effective campaigns in various media.

Prerequisite Tree

No listed prerequisites for this course.

Interactive Prerequisite Graph

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